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  5. ALTERNATIVES 2D/3D, INC.

ALTERNATIVES 2D/3D, INC.

Company Details

Name: ALTERNATIVES 2D/3D, INC.
Jurisdiction: New York
Legal type: DOMESTIC BUSINESS CORPORATION
Status: Active
Date of registration: 18 Jul 1985 (40 years ago)
Entity Number: 1012704
ZIP code: 10001
County: New York
Place of Formation: New York
Address: 875 6TH AVE, NEW YORK, NY, United States, 10001

Shares Details

Shares issued 200

Share Par Value 0

Type NO PAR VALUE

Unique Entity ID

Unique Entity ID Expiration Date Physical Address Mailing Address
VPNGRMJNXCA3 2024-06-12 223 W 29TH ST, NEW YORK, NY, 10001, 5580, USA 223 W 29TH ST, NEW YORK, NY, 10001, 5580, USA

Business Information
URL www.altny.com
Congressional District 12
State/Country of Incorporation NY, USA
Activation Date 2023-06-15
Initial Registration Date 2012-09-27
Entity Start Date 1985-01-01
Fiscal Year End Close Date Dec 31

Service Classifications
NAICS Codes 541420, 541430, 541490, 541613

Points of Contacts
Electronic Business
Title PRIMARY POC
Name JULIE KOCH-BEINKE
Role PRESIDENT
Address 223 WEST 29TH STREET, NEW YORK, NY, 10001, USA
Title ALTERNATE POC
Name MARK KOCH
Role VP
Address 223 WEST 29TH STREET, NEW YORK, NY, 10001, USA
Government Business
Title PRIMARY POC
Name JULIE KOCH-BEINKE
Role PRESIDENT
Address 223 WEST 29TH STREET, NEW YORK, NY, 10001, USA
Title ALTERNATE POC
Name HEATHER JOHNSON
Role VP MARKETING
Address 223 W29TH STREET, NEW YORK, NY, 10001, USA
Past Performance
Title PRIMARY POC
Name HEATHER JOHNSON
Role VP MARKETING
Address 223 W 29TH STREET, NEW YORK, NY, 10001, USA

Commercial and government entity program

CAGE number Status Type Established CAGE Update Date CAGE Expiration SAM Expiration
6T5U1 Active Non-Manufacturer 2012-11-14 2024-06-04 2029-06-04 2025-05-31

Contact Information
POC JULIE KOCH-BEINKE
Phone +1 212-239-0600
Address 223 W 29TH ST, NEW YORK, NY, 10001 5580, UNITED STATES

Ownership of Offeror Information
Highest Level Owner Information not Available
Immediate Level Owner Information not Available
List of Offerors (0) Information not Available

form 5500

Plan Name Plan Year EIN/PN Received Sponsor Total number of participants
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2023 133310114 2024-05-09 ALTERNATIVES 2D/3D, INC. 8
File View Page
Three-digit plan number (PN) 002
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2024-05-09
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2024-05-09
Name of individual signing JULIE KOCH-BEINKE
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2022 133310114 2023-03-15 ALTERNATIVES 2D/3D, INC. 7
File View Page
Three-digit plan number (PN) 002
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2023-03-15
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2023-03-15
Name of individual signing JULIE KOCH-BEINKE
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2021 133310114 2022-06-09 ALTERNATIVES 2D/3D, INC. 9
File View Page
Three-digit plan number (PN) 002
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2022-06-09
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2022-06-09
Name of individual signing JULIE KOCH-BEINKE
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2020 133310114 2021-05-12 ALTERNATIVES 2D/3D, INC. 7
File View Page
Three-digit plan number (PN) 002
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2021-05-12
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2021-05-12
Name of individual signing JULIE KOCH-BEINKE
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2019 133310114 2020-07-11 ALTERNATIVES 2D/3D, INC. 7
File View Page
Three-digit plan number (PN) 002
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2020-07-11
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2020-07-11
Name of individual signing JULIE KOCH-BEINKE
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2018 133310114 2019-06-06 ALTERNATIVES 2D/3D, INC. 8
File View Page
Three-digit plan number (PN) 002
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2019-06-06
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2019-06-06
Name of individual signing JULIE KOCH-BEINKE
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2017 133310114 2018-11-21 ALTERNATIVES 2D/3D, INC. 9
File View Page
Three-digit plan number (PN) 002
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2018-08-02
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2018-08-02
Name of individual signing JULIE KOCH-BEINKE
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2017 133310114 2018-04-23 ALTERNATIVES 2D/3D, INC. 9
File View Page
Three-digit plan number (PN) 003
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2018-04-19
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2018-04-19
Name of individual signing JULIE KOCH-BEINKE
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2016 133310144 2017-05-18 ALTERNATIVES 2D/3D, INC. 9
File View Page
Three-digit plan number (PN) 003
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2017-05-18
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2017-05-18
Name of individual signing JULIE KOCH-BEINKE
ALTERNATIVES 2D/3D, INC. PROFIT SHARING PLAN 2016 133310114 2017-09-18 ALTERNATIVES 2D/3D, INC. 9
File View Page
Three-digit plan number (PN) 003
Effective date of plan 1988-01-01
Business code 541400
Sponsor’s telephone number 2122390600
Plan sponsor’s address 223 W. 29TH STREET, NEW YORK, NY, 10018

Signature of
Role Plan administrator
Date 2017-08-25
Name of individual signing JULIE KOCH-BEINKE
Role Employer/plan sponsor
Date 2017-08-25
Name of individual signing JULIE KOCH-BEINKE

Chief Executive Officer

Name Role Address
MARK KOCH Chief Executive Officer JULIE KOCH-BEINKE, 875 6TH AVE, NEW YORK, NY, United States, 10001

DOS Process Agent

Name Role Address
THE CORPORATION DOS Process Agent 875 6TH AVE, NEW YORK, NY, United States, 10001

History

Start date End date Type Value
1985-07-18 1995-04-27 Address 1133 BROADWAY, NEW YORK, NY, 10010, USA (Type of address: Service of Process)

Filings

Filing Number Date Filed Type Effective Date
950427002225 1995-04-27 BIENNIAL STATEMENT 1993-07-01
B248891-4 1985-07-18 CERTIFICATE OF INCORPORATION 1985-07-18

USAspending Awards. Contracts

Contract Type Award or IDV Flag PIID Start Date Current End Date Potential End Date
No data IDV GS00F104GA 2017-02-05 No data No data
Unique Award Key CONT_IDV_GS00F104GA_4732
Awarding Agency General Services Administration
Link View Page

Award Amounts
Obligated Amount 0.00
Potential Award Amount 1200000.00

Description
Title FEDERAL SUPPLY SCHEDULE CONTRACT
NAICS Code 541430: GRAPHIC DESIGN SERVICES
Product and Service Codes R499: SUPPORT- PROFESSIONAL: OTHER

Recipient Details
Recipient ALTERNATIVES 2D/3D INC.
UEI VPNGRMJNXCA3
Recipient Address UNITED STATES, 223 W 29TH ST, NEW YORK, NEW YORK, NEW YORK, 100015580
DELIVERY ORDER AWARD 91990123F0005 2023-08-10 2023-11-30 2023-11-30
Unique Award Key CONT_AWD_91990123F0005_9100_GS00F104GA_4732
Awarding Agency Department of Education
Link View Page

Award Amounts
Obligated Amount 13300.00
Current Award Amount 13300.00
Potential Award Amount 13300.00

Description
Title GRAPHIC DESIGN SERVICES FOR THE WHITE HOUSE INITIATIVE ON ADVANCING EDUCATIONAL EQUITY, EXCELLENCE, AND ECONOMIC OPPORTUNITY FOR HISPANICS.
NAICS Code 541430: GRAPHIC DESIGN SERVICES
Product and Service Codes T001: PHOTO/MAP/PRINT/PUBLICATION- ARTS/GRAPHICS

Recipient Details
Recipient ALTERNATIVES 2D/3D INC.
UEI VPNGRMJNXCA3
Recipient Address UNITED STATES, 223 W 29TH ST, NEW YORK, NEW YORK, NEW YORK, 100015580

Paycheck Protection Program

Loan Number Loan Funded Date SBA Origination Office Code Loan Delivery Method Borrower Street Address
4777797201 2020-04-27 0202 PPP 223 W 29th St, New York, NY, 10001-5580
Loan Status Date 2021-06-16
Loan Status Paid in Full
Loan Maturity in Months 24
SBA Guaranty Percentage 100
Loan Approval Amount (at origination) 81730
Loan Approval Amount (current) 81730
Undisbursed Amount 0
Franchise Name -
Lender Location ID 378617
Servicing Lender Name HSBC Bank USA, National Association
Servicing Lender Address 1800 Tysons Blvd, Ste 50 Tysons II, MCLEAN, VA, 22102-4267
Rural or Urban Indicator U
Hubzone N
LMI N
Business Age Description Existing or more than 2 years old
Project Address New York, NEW YORK, NY, 10001-5580
Project Congressional District NY-12
Number of Employees 8
NAICS code 541810
Borrower Race Unanswered
Borrower Ethnicity Unknown/NotStated
Business Type Corporation
Originating Lender ID 378617
Originating Lender Name HSBC Bank USA, National Association
Originating Lender Address MCLEAN, VA
Gender Unanswered
Veteran Unanswered
Forgiveness Amount 82551.84
Forgiveness Paid Date 2021-05-04

U.S. Small Business Administration Profile

Status User ID Name of Firm Trade Name UEI Address
Active P1687943 ALTERNATIVES 2D/3D INC. - VPNGRMJNXCA3 223 W 29TH ST, NEW YORK, NY, 10001-5580
Capabilities Statement Link -
Phone Number 212-239-0600
Fax Number -
E-mail Address julie@altny.com
WWW Page www.altny.com
E-Commerce Website https://www.altny.com
Contact Person JULIE KOCH-BEINKE
County Code (3 digit) 061
Congressional District 12
Metropolitan Statistical Area 5600
CAGE Code 6T5U1
Year Established 1985
Accepts Government Credit Card Yes
Legal Structure Subchapter S Corporation
Ownership and Self-Certifications Women-Owned Small Business, Woman Owned
Business Development Servicing Office NEW YORK DISTRICT OFFICE (SBA office code 0202)
Capabilities Narrative Alternatives works with companies and organizations to enhance the customer experience. This includes brand development, identity, extensions and campaigns, branding systems and style guides, digital marketing, social media and websites. We are a full service graphic design and branding agency.
Special Equipment/Materials Specialized design software for Mac computers.
Business Type Percentages (none given)
Keywords Graphic Design, branding, visual concepts and layouts, copywriting publications design, communication materials, presentations, digital artwork, logo design, identity systems, signage, integrated Marketing, web based services
Quality Assurance Standards (none given)
Electronic Data Interchange capable -

Current Principals
Name Julie Koch-Beinke
Role Partner
Name Mark Koch
Role Partner

SBA Federal Certifications
HUBZone Certified No
Women Owned Certified No
Women Owned Pending No
Economically Disadvantaged Women Owned Certified No
Economically Disadvantaged Women Owned Pending No
Veteran-Owned Small Business Certified No
Veteran-Owned Small Business Joint Venture No
Service-Disabled Veteran-Owned Small Business Certified No
Service-Disabled Veteran-Owned Small Business Joint Venture No

Bonding Levels
Description Construction Bonding Level (per contract)
Level $0
Description Construction Bonding Level (aggregate)
Level $0
Description Service Bonding Level (per contract)
Level $0
Description Service Bonding Level (aggregate)
Level $0

NAICS Codes with Size Determinations by NAICS
Primary Yes
Code 541430
NAICS Code's Description Graphic Design Services
Buy Green Yes
Code 541420
NAICS Code's Description Industrial Design Services
Buy Green Yes
Code 541490
NAICS Code's Description Other Specialized Design Services
Buy Green Yes
Code 541613
NAICS Code's Description Marketing Consulting Services
Buy Green Yes

Export Profile (Trade Mission Online)
Exporter No
Export Business Activities (none given)
Exporting to (none given)
Desired Export Business Relationships (none given)
Description of Export Objective(s) (none given)

Performance History (References)
Name Alternatives 2D/3D Inc.
Contract gs00f104ga
Start 2017-02-28
End 2022-02-28
Contact Julie Koch-Beinke
Phone 212-239-0600

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THE CORPORATION

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Date of last update: 16 Mar 2025

Sources: New York Secretary of State

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