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SERENA NEW YORK, INC.

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Company Details

Name: SERENA NEW YORK, INC.
Jurisdiction: New York
Legal type: DOMESTIC BUSINESS CORPORATION
Status: Active
Date of registration: 30 Nov 2004 (21 years ago)
Entity Number: 3131673
ZIP code: 10024
County: New York
Place of Formation: New York
Activity Description: Culture of Fit brings physical fitness and mental health programs to employers and communities via LIVE streaming classes and on-demand videos.
Address: 146 WEST 83RD ST. #23, NEW YORK, NY, United States, 10024
Principal Address: 146 W 83RD ST, 23, NEW YORK, NY, United States, 10024

Contact Details

Phone +1 917-864-8205

Website http://www.cultureoffit.com

Shares Details

Shares issued 200

Share Par Value 0

Type NO PAR VALUE

Chief Executive Officer

Name Role Address
SERENA PUERTA Chief Executive Officer 146 W 83RD ST, 23, NEW YORK, NY, United States, 10024

DOS Process Agent

Name Role Address
THE CORPORATION DOS Process Agent 146 WEST 83RD ST. #23, NEW YORK, NY, United States, 10024

Unique Entity ID

A UEI is a government-provided number, like a tax ID number, that’s used to identify businesses eligible for federal grants, awards and contracts.

Note: In April 2022, the federal government replaced its old identifier of choice, the Data Universal Numbering System (DUNS) number, with a government-issued UEI. Now all the federal government’s Integrated Award Environment systems use UEI numbers instead of DUNS numbers. So any entity doing business with the federal government must register for a UEI.

Unique Entity ID:
HZUQFJ5RZMK6
CAGE Code:
8AVJ0
UEI Expiration Date:
2025-02-05

Business Information

Activation Date:
2024-02-08
Initial Registration Date:
2019-04-25

Filings

Filing Number Date Filed Type Effective Date
161102006145 2016-11-02 BIENNIAL STATEMENT 2016-11-01
150325006028 2015-03-25 BIENNIAL STATEMENT 2014-11-01
121106006077 2012-11-06 BIENNIAL STATEMENT 2012-11-01
101103002208 2010-11-03 BIENNIAL STATEMENT 2010-11-01
081028002596 2008-10-28 BIENNIAL STATEMENT 2008-11-01

USAspending Awards / Contracts

Procurement Instrument Identifier:
75D30120C09993
Award Or Idv Flag:
AWARD
Award Type:
DEFINITIVE CONTRACT
Action Obligation:
-0.04
Base And Exercised Options Value:
0.00
Base And All Options Value:
0.00
Awarding Agency Name:
Department of Health and Human Services
Performance Start Date:
2020-09-28
Description:
SPOKANE WELLNESS AND FITNESS PROGRAM
Naics Code:
713940: FITNESS AND RECREATIONAL SPORTS CENTERS
Product Or Service Code:
R499: SUPPORT- PROFESSIONAL: OTHER
Procurement Instrument Identifier:
697DCK20C00020
Award Or Idv Flag:
AWARD
Award Type:
DEFINITIVE CONTRACT
Action Obligation:
0.00
Base And Exercised Options Value:
0.00
Base And All Options Value:
0.00
Awarding Agency Name:
Department of Transportation
Performance Start Date:
2020-01-14
Description:
MODIFICATION P0002- BASE YEAR SERVICES FOR WELLNESS CENTER MANAGER/GROUP FITNESS INSTRUCTOR - GREAT LAKES REGIONAL OFFICE- DES PLAINES IL
Naics Code:
713940: FITNESS AND RECREATIONAL SPORTS CENTERS
Product Or Service Code:
R499: SUPPORT- PROFESSIONAL: OTHER

USAspending Awards / Financial Assistance

Date:
2021-03-26
Awarding Agency Name:
Small Business Administration
Transaction Description:
TO PROVIDE LOANS TO RESTORE AS NEARLY AS POSSIBLE THE VICTIMS OF ECONOMIC INJURY TYPE DISASTERS TO PRE-DISASTER CONDITIONS
Obligated Amount:
0.00
Face Value Of Loan:
150000.00
Total Face Value Of Loan:
150000.00
Date:
2021-03-02
Awarding Agency Name:
Small Business Administration
Transaction Description:
TO AID SMALL BUSINESSES IN MAINTAINING WORK FORCE DURING COVID-19 PANDEMIC.
Obligated Amount:
0.00
Face Value Of Loan:
27837.00
Total Face Value Of Loan:
27837.00

Trademarks Section

Serial Number:
78482094
Mark:
DAMN BABY
Status:
REGISTERED AND RENEWED
Mark Type:
TRADEMARK
Application Filing Date:
2004-09-11
Mark Drawing Type:
Standard character mark
Mark Literal Elements:
DAMN BABY

Goods And Services

For:
Clothing namely panties, bras, sleepwear, shirts, pants, headgear namely hats and caps, footwear
First Use:
2006-01-15
International Classes:
025 - Primary Class
Class Status:
Active
Serial Number:
77556784
Mark:
BOOTCAMP REPUBLIC
Status:
CANCELLED - SECTION 8
Mark Type:
SERVICE MARK
Application Filing Date:
2008-08-27
Mark Drawing Type:
Illustration: Drawing or design which also includes word(s)/letter(s)/number(s)
Mark Literal Elements:
BOOTCAMP REPUBLIC

Goods And Services

For:
Physical fitness training services
First Use:
2003-01-15
International Classes:
041 - Primary Class
Class Status:
Sec. 8 – Entire Registration

Paycheck Protection Program

Date Approved:
2021-03-02
Loan Status:
Paid in Full
SBA Guaranty Percentage:
100
Initial Approval Amount:
27837
Current Approval Amount:
27837
Race:
Unanswered
Ethnicity:
Unknown/NotStated
Gender:
Unanswered
Veteran:
Unanswered
Forgiveness Amount:
28026.45
Date Approved:
2020-05-01
Loan Status:
Paid in Full
SBA Guaranty Percentage:
100
Initial Approval Amount:
24332
Current Approval Amount:
24332
Race:
Unanswered
Ethnicity:
Unknown/NotStated
Gender:
Unanswered
Veteran:
Unanswered
Forgiveness Amount:
24557.21

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Date of last update: 16 Jun 2025

Sources: New York Secretary of State