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  5. THE ADVERTISING COUNCIL, INC.

THE ADVERTISING COUNCIL, INC.

Headquarter

Company Details

Name: THE ADVERTISING COUNCIL, INC.
Jurisdiction: New York
Legal type: DOMESTIC NOT-FOR-PROFIT CORPORATION
Status: Active
Date of registration: 26 Feb 1942 (83 years ago)
Entity Number: 42766
ZIP code: 10017
County: New York
Place of Formation: New York
Address: 815 SECOND AVENUE 9TH FL, NEW YORK, NY, United States, 10017

Contact Details

Phone +1 212-984-1900

Links between entities

Type Company Name Company Number State
Headquarter of THE ADVERTISING COUNCIL, INC., COLORADO 20091525805 COLORADO
Headquarter of THE ADVERTISING COUNCIL, INC., FLORIDA F96000000272 FLORIDA
Headquarter of THE ADVERTISING COUNCIL, INC., ILLINOIS CORP_55784396 ILLINOIS

Unique Entity ID

Unique Entity ID Expiration Date Physical Address Mailing Address
JV39FYRGTSF3 2025-03-19 815 2ND AVE FL 9, NEW YORK, NY, 10017, 4500, USA 815 SECOND AVENUE, 9TH FLOOR, NEW YORK, NY, 10017, 4500, USA

Business Information
URL http://www.adcouncil.org
Congressional District 12
State/Country of Incorporation NY, USA
Activation Date 2024-03-30
Initial Registration Date 2002-03-01
Entity Start Date 1942-02-18
Fiscal Year End Close Date Jun 30

Service Classifications
NAICS Codes 541810

Points of Contacts
Electronic Business
Title PRIMARY POC
Name KENNETH M KROLL
Role CHIEF FINANCIAL OFFICER
Address 815 SECOND AVENUE, NEW YORK, NY, 10017, USA
Title ALTERNATE POC
Name BIBI F ALLI
Role GOVT CAMPAIGN FINANCIAL MANAGER
Address 815 SECOND AVENUE, 8TH FLOOR, NEW YORK, NY, 10017, USA
Government Business
Title PRIMARY POC
Name KENNETH M KROLL
Role CHIEF FINANCIAL OFFICER
Address 815 SECOND AVENUE, 9TH FLOOR, NEW YORK, NY, 10017, USA
Title ALTERNATE POC
Name BIBI F ALLI
Role GOVT CAMPAIGN FINANCIAL MANAGER
Address 815 SECOND AVENUE, 8TH FLOOR, NEW YORK, NY, 10017, USA
Past Performance
Title PRIMARY POC
Name KENNETH M KROLL
Role CFO
Address 815 SECOND AVENUE, NEW YORK, NY, 10017, USA
Title ALTERNATE POC
Name BIBI F ALLI
Role GOVT CAMPAIGN FINANCIAL MANAGER
Address 815 SECOND AVENUE, NEW YORK, NY, 10017, USA

Commercial and government entity program

CAGE number Status Type Established CAGE Update Date CAGE Expiration SAM Expiration
5M604 Active Non-Manufacturer 1976-01-17 2024-03-30 2029-03-30 2025-03-19

Contact Information
POC KENNETH M. KROLL
Phone +1 212-984-1946
Fax +1 212-922-1676
Address 815 2ND AVE FL 9, NEW YORK, NY, 10017 4500, UNITED STATES

Ownership of Offeror Information
Highest Level Owner Information not Available
Immediate Level Owner Information not Available
List of Offerors (0) Information not Available

form 5500

Plan Name Plan Year EIN/PN Received Sponsor Total number of participants
ADVERTISING COUNCIL, INC. 2014 130417693 2015-03-04 THE ADVERTISING COUNCIL, INC. 1
File View Page
Three-digit plan number (PN) 001
Effective date of plan 1989-03-01
Business code 541800
Sponsor’s telephone number 2129841907
Plan sponsor’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503

Plan administrator’s name and address
Administrator’s EIN 130417693
Plan administrator’s name THE ADVERTISING COUNCIL, INC.
Plan administrator’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503
Administrator’s telephone number 2129841907

Signature of
Role Plan administrator
Date 2015-03-04
Name of individual signing REGINA M. BRADLEY
ADVERTISING COUNCIL, INC. 2013 130417693 2015-03-04 THE ADVERTISING COUNCIL, INC. 1
File View Page
Three-digit plan number (PN) 001
Effective date of plan 1989-03-01
Business code 541800
Sponsor’s telephone number 2129841907
Plan sponsor’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503

Plan administrator’s name and address
Administrator’s EIN 130417693
Plan administrator’s name THE ADVERTISING COUNCIL, INC.
Plan administrator’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503
Administrator’s telephone number 2129841907

Signature of
Role Plan administrator
Date 2015-03-04
Name of individual signing REGINA M. BRADLEY
ADVERTISING COUNCIL, INC. 2012 130417693 2014-02-21 THE ADVERTISING COUNCIL, INC. 1
File View Page
Three-digit plan number (PN) 001
Effective date of plan 1989-03-01
Business code 541800
Plan sponsor’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503

Plan administrator’s name and address
Administrator’s EIN 130417693
Plan administrator’s name THE ADVERTISING COUNCIL, INC.
Plan administrator’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503
Administrator’s telephone number 2129841907

Signature of
Role Plan administrator
Date 2014-02-21
Name of individual signing REGINA M. BRADLEY
ADVERTISING COUNCIL, INC. 2011 130417693 2013-03-15 THE ADVERTISING COUNCIL, INC. 1
File View Page
Three-digit plan number (PN) 001
Effective date of plan 1989-03-01
Business code 541800
Plan sponsor’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503

Plan administrator’s name and address
Administrator’s EIN 130417693
Plan administrator’s name THE ADVERTISING COUNCIL, INC.
Plan administrator’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503
Administrator’s telephone number 2129841907

Signature of
Role Plan administrator
Date 2013-03-15
Name of individual signing REGINA M. BRADLEY
ADVERTISING COUNCIL, INC. 2010 130417693 2012-03-09 THE ADVERTISING COUNCIL, INC. 1
File View Page
Three-digit plan number (PN) 001
Effective date of plan 1989-03-01
Business code 541800
Plan sponsor’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503

Plan administrator’s name and address
Administrator’s EIN 130417693
Plan administrator’s name THE ADVERTISING COUNCIL, INC.
Plan administrator’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503
Administrator’s telephone number 2129841907

Signature of
Role Plan administrator
Date 2012-03-09
Name of individual signing REGINA M. BRADLEY
ADVERTISING COUNCIL, INC. 2009 130417693 2011-03-30 THE ADVERTISING COUNCIL, INC. 1
File View Page
Three-digit plan number (PN) 001
Effective date of plan 1989-03-01
Business code 541800
Sponsor’s telephone number 2129841907
Plan sponsor’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503

Plan administrator’s name and address
Administrator’s EIN 130417693
Plan administrator’s name THE ADVERTISING COUNCIL, INC.
Plan administrator’s address 815 2ND AVENUE, 9TH FLOOR, NEW YORK, NY, 100174503
Administrator’s telephone number 2129841907

Signature of
Role Plan administrator
Date 2011-03-30
Name of individual signing REGINA M. BRADLEY

DOS Process Agent

Name Role Address
THE CORPORATION DOS Process Agent 815 SECOND AVENUE 9TH FL, NEW YORK, NY, United States, 10017

Agent

Name Role Address
THE ADVERTISING COUNCIL, INC. Agent 825 THIRD AVE., NEW YORK, NY, 10017

History

Start date End date Type Value
2007-05-23 2018-12-05 Address 261 MADISON AVENUE 11TH FLOOR, NEW YORK, NY, 10016, USA (Type of address: Service of Process)
1943-06-25 1946-02-05 Name WAR ADVERTISING COUNCIL, INC.
1942-02-26 1943-06-25 Name THE ADVERTISING COUNCIL, INC.

Filings

Filing Number Date Filed Type Effective Date
181205000183 2018-12-05 CERTIFICATE OF CHANGE 2018-12-05
070523000772 2007-05-23 CERTIFICATE OF AMENDMENT 2007-05-23
A804578-2 1981-10-09 ASSUMED NAME CORP INITIAL FILING 1981-10-09
A103342-2 1973-09-24 CERTIFICATE OF AMENDMENT 1973-09-24
778 1956-01-05 CERTIFICATE OF AMENDMENT 1956-01-05
534Q-83 1950-09-22 CERTIFICATE OF AMENDMENT 1950-09-22
2EX-185 1950-09-08 CERTIFICATE OF AMENDMENT 1950-09-08
462Q-83 1946-02-05 CERTIFICATE OF AMENDMENT 1946-02-05
434Q-94 1943-06-25 CERTIFICATE OF AMENDMENT 1943-06-25
430Q-53 1942-11-16 CERTIFICATE OF AMENDMENT 1942-11-16

Awards

Contract Type Award or IDV Flag PIID Start Date Current End Date Potential End Date
DCA AWARD HSHQPA04C00001 2008-09-30 2009-03-29 2009-03-29
Unique Award Key CONT_AWD_HSHQPA04C00001_7001_-NONE-_-NONE-
Awarding Agency Department of Homeland Security
Link View Page

Description
Title ADVERTISING SERVICES
NAICS Code 541810: ADVERTISING AGENCIES
Product and Service Codes R701: ADVERTISING SERVICES

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES, 261 MADISON AVE FL 11, NEW YORK, 100166230
DCA AWARD HHSP23320084250EC 2008-09-30 2009-03-02 2009-03-02
Unique Award Key CONT_AWD_HHSP23320084250EC_7555_-NONE-_-NONE-
Awarding Agency Department of Health and Human Services
Link View Page

Description
Title ADVERTISING SERVICES
NAICS Code 541611: ADMINISTRATIVE MANAGEMENT AND GENERAL MANAGEMENT CONSULTING SERVICES
Product and Service Codes R701: ADVERTISING SERVICES

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES OF AMERICA, 261 MADISON AVE FL 11, NEW YORK, NEW YORK, NEW YORK, 10016
DEFINITIVE CONTRACT AWARD W91WAW08C0116 2008-09-29 2009-09-29 2009-09-29
Unique Award Key CONT_AWD_W91WAW08C0116_9700_-NONE-_-NONE-
Awarding Agency Department of Defense
Link View Page

Award Amounts
Obligated Amount 1343045.00
Current Award Amount 1343045.00
Potential Award Amount 1343045.00

Description
Title VIDEO/FILM/TV PRODUCTION-TEEN & PARENT
NAICS Code 541810: ADVERTISING AGENCIES
Product and Service Codes R701: ADVERTISING SERVICES

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES, 815 2ND AVE FL 9, NEW YORK, NEW YORK, NEW YORK, 100174503
DCA AWARD HHSS280200400084C 2008-09-22 2009-09-29 2009-09-29
Unique Award Key CONT_AWD_HHSS280200400084C_7522_-NONE-_-NONE-
Awarding Agency Department of Health and Human Services
Link View Page

Description
Title NATIONAL PUBLIC HEALTH EDUCATION CAMPAIGNS: THE NATIONAL ANTI-STIGMA CAMPAIGN AND THE NATIONAL UNDERAGE DRINKING CAMPAIGN
NAICS Code 541820: PUBLIC RELATIONS AGENCIES
Product and Service Codes T099: OTHER PHOTO MAPPING PRINTING SVC

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES, 261 MADISON AVE FL 11, NEW YORK, 100162303
No data IDV AG3198C060004 2008-09-22 No data No data
Unique Award Key CONT_IDV_AG3198C060004_12F2
Awarding Agency Department of Agriculture
Link View Page

Description
Title CONTRACT TO THE AD COUNCIL FOR BASE AND 2 OPTION YEARS ADVERTISING CAMPAIGN TO IMPROVE NUTRITION AND PHYSICAL ACTIVITY.
NAICS Code 541810: ADVERTISING AGENCIES
Product and Service Codes R422: MARKET RESEARCH & PUBLIC OPINION SE

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES, 261 MADISON AVE FL 11, NEW YORK, 100162303
DCA AWARD HHSP23320072204TC 2008-09-18 2009-09-24 2010-09-24
Unique Award Key CONT_AWD_HHSP23320072204TC_7555_-NONE-_-NONE-
Awarding Agency Department of Health and Human Services
Link View Page

Description
Title ADVERTISING SERVICES
NAICS Code 541810: ADVERTISING AGENCIES
Product and Service Codes R701: ADVERTISING SERVICES

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES OF AMERICA, 261 MADISON AVE FL 11, NEW YORK, NEW YORK, NEW YORK, 10016
No data IDV HSTS0308CCOM034 2008-09-16 No data No data
Unique Award Key CONT_IDV_HSTS0308CCOM034_7013
Awarding Agency Department of Homeland Security
Link View Page

Description
Title AD COUNCIL- NATIONAL MEDIA CAMPAIGN
NAICS Code 541810: ADVERTISING AGENCIES
Product and Service Codes 9999: MISCELLANEOUS ITEMS

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES, 815 2ND AVE FL 9, NEW YORK, 100174503
DCA AWARD HHSP23320072910YC 2008-09-05 2012-09-24 2012-09-24
Unique Award Key CONT_AWD_HHSP23320072910YC_7555_-NONE-_-NONE-
Awarding Agency Department of Health and Human Services
Link View Page

Description
Title ADVERTISING SERVICES
NAICS Code 541810: ADVERTISING AGENCIES
Product and Service Codes R701: ADVERTISING SERVICES

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES OF AMERICA, 261 MADISON AVE FL 11, NEW YORK, NEW YORK, NEW YORK, 10016
PO AWARD HHSP233200800033A 2007-11-19 2008-01-04 2008-01-04
Unique Award Key CONT_AWD_HHSP233200800033A_7555_-NONE-_-NONE-
Awarding Agency Department of Health and Human Services
Link View Page

Description
Title PUBLIC RELATIONS SERVICES
NAICS Code 541820: PUBLIC RELATIONS AGENCIES
Product and Service Codes R708: PUBLIC RELATIONS SERVICES

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES OF AMERICA, 261 MADISON AVE FL 11, NEW YORK, NEW YORK, NEW YORK, 10016
DCA AWARD HHSA290200500019C 2007-11-26 2009-09-29 2009-09-29
Unique Award Key CONT_AWD_HHSA290200500019C_7528_-NONE-_-NONE-
Awarding Agency Department of Health and Human Services
Link View Page

Description
Title ADVERTISING SERVICES
NAICS Code 541810: ADVERTISING AGENCIES
Product and Service Codes R701: ADVERTISING SERVICES

Recipient Details
Recipient THE ADVERTISING COUNCIL INC
UEI JV39FYRGTSF3
Legacy DUNS 077737336
Recipient Address UNITED STATES OF AMERICA, 261 MADISON AVE FL 11, NEW YORK, NEW YORK, NEW YORK, 10016

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Date of last update: 08 Jan 2025

Sources: New York Secretary of State

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